Reading your dashboard
Your Overview is seven tiles and two charts. Here is what each one counts, what a healthy number looks like, and the conclusion people wrongly draw from it.
Last updated July 26, 2026
Overview is the first item in your left nav and the screen you land on after logging in. It is seven stat tiles and two charts. Nothing on it is configurable, so everyone reading this article is looking at the same layout you are.
Throughout, here is a real-shaped example: a café six months in, running one points program where a free coffee costs 100 points.
| Tile | This café |
|---|---|
| Members | 240 |
| Active (30d) | 96 |
| Points issued | 52,000 |
| Points redeemed | 21,000 |
| Outstanding liability | 31,000 |
| Redemptions | 210 |
| Programs | 1 |
The seven tiles
Members
Everyone who has ever joined one of your programs. It only goes up. Someone who signed up once in March and never returned is still counted here forever.
Healthy looks like steady growth roughly in step with how many new faces you actually serve. The wrong conclusion is treating this as "how many loyal customers I have". It is how many people have ever filled in a form. The tile next to it is the honest one.
Active (30d)
Members with activity in the last 30 days. This one moves in both directions, which is what makes it useful.
What is healthy depends entirely on your trade. Our café's 96 out of 240 is fine for a business people visit weekly. A salon whose clients come every six weeks will always look low here, because a fixed 30-day window cannot see a six-week cycle. The wrong conclusion is reading a low number as failure when your customers simply do not visit monthly. Watch its direction over months instead of its level on any one day.
Points issued
Total points ever issued, across all your programs. Only goes up.
Healthy is a line that rises roughly in proportion to your takings. A sudden jump with no matching sales is usually a staff mistake worth investigating, not a great week. The wrong conclusion is reading this as a success measure. It measures how generous you have been, not what came back. It is the easiest number in the product to move and the least meaningful on its own.
Points redeemed
Total points ever spent on rewards.
Healthy is a real fraction of Points issued — our café's 21,000 against 52,000 is 40%. The wrong conclusion, and the common one, is that a low number is good because you have not paid anything out. Points nobody redeems are a promise nobody thought was worth collecting. The payoff is the part that changes behaviour, so a program with no redemptions is a program doing nothing while still carrying the cost.
Outstanding liability
The tile's own hint says it: "Points customers still hold." Everything issued, minus everything spent, allowing for corrections and any expiry policy on your programs.
Healthy means it climbs while you are recruiting and then flattens as redemptions catch up. The wrong conclusion is seeing a big number as an achievement. It is the opposite — 31,000 points at 100 a coffee is 310 free coffees you owe and have not yet handed over. Because every movement is a line in a permanent ledger, this figure can be trusted; nothing is quietly wiped to flatter it.
Redemptions
How many rewards have been claimed. This is a count of events, where Points redeemed is their value.
Healthy is a count rising month on month. The wrong conclusion is comparing it to Points redeemed and being alarmed that they are wildly different sizes. 210 redemptions against 21,000 points redeemed just means the average reward claimed cost 100 points.
Programs
How many programs you run. For most single-site businesses this is 1, and that is the right answer.
The wrong conclusion is that more programs mean a more sophisticated operation. Each extra program splits your members and your attention, and balances do not pool between them, so a customer on two of your programs has two half-full cards instead of one nearly-full one.
The two charts
Members by tier
Only meaningful if you turned on Status tiers. It shows the shape of your membership.
Healthy is a pyramid: plenty at the bottom, fewer at each step up. If nearly everyone has reached your top tier, the thresholds are too low and the tier has stopped meaning anything. If the top tier is still empty after months, they are too high. The wrong conclusion is aiming to get everyone to the top — a tier everybody reaches is not a tier.
Top rewards
Which of your rewards are actually being claimed, most claimed first.
Healthy is your cheapest reward leading, with at least one other getting real traffic. The wrong conclusion is that the reward at the bottom is unpopular. Usually it is simply priced beyond what anyone has accumulated yet. Compare its cost against typical balances on your customer list before you delete it.
How many months of points history you can see, and how deep your analytics go, are capabilities that come with your plan. The tiles themselves are all-time totals; how far back you can look into the detail behind them varies.
Next
The tiles tell you what happened. Is your program working turns them into the three or four ratios that tell you whether it was worth it.
Keep reading
Is your program working?
Four ratios you can work out from your Overview tiles, what a healthy range looks like for each, and how long to wait before you judge any of them.
Understanding your customer list
The Customers page is one table of everyone in your programs. Here is what each column tells you and what to look for when you scan it.
Setting earn and redeem rates
Pick the reward first, decide what percentage of spend you are giving back, and let the earn rate fall out of the arithmetic. With two worked examples.
Still stuck?
Email us and a human will answer.